Exclusive: Picazzy – No Seed-Funding Indian Startup

By Dekhane Eeshita

Posted on February 28, 2017

Picazzy is an all new photo-edit app that allows users to process their images implementing a completely unique and artistic range of photo effects. It offers a wide range of artistic photo effects to convert your selfies and other photos into work of art. It brings you an entire new jazzy collection of most unique and creative photo effects. Picazzy applies core image processing and creative layer blending to create fundamentally unique high end special effects.
App market currently is loaded with many photo-editing apps but none of those apps are at par with Picazzy. It isthe most creative and cost-effective app in the present market.

The bold USP of this startup :

• No Seed-Funding App : Picazzy is a bootstrapped startup, with no other team or investors on board yet though with the launch of the advanced version this small team is gearing up for a rapid expansion across geographies which will require a bigger team in months to come.
• Available online : Picazzy is available online on PlayStore. Unlike most other apps, Picazzy works offline once you have downloaded it, as a result increasing engagement and reducing dependency on mobile connectivity.
• Free App : Picazzy can be downloaded on any mobile device free of cost. It is a free app with no advertising to deliver a clutter free user experience.
• True MAKE IN INDIA story: developed and marketed by Indian entrepreneurs.
• Self-made app : Over last 4 months of official presence , post their official launch they have 25K+ downloads with a rating of 4.4 in both play store and app store. Picazzy 1.0 received impressive market traction through word-of-mouth publicity within 5 months of its launch. Also they have received this traction without any marketing spends through word-of-mouth and organic downloads.
• Complete Client friendly App : It provides a seamless intuitive interface that has been carefully designed to provide a near-friction-less workflow.
• Living upto the Brand Name : The events section in Picazzy is fundamentally unique in a way that it connects brands and events with their users/ followers and population at large. It has given brands a solid platform to engage with their users and take the awareness and engagement to next level.
• Secure App : It provides complete data security as it does not retain any user file on its server , hence no fear of misuse of the users pictures.
• USP : It is awesomely different from other apps in its creative and unique special effects not available elsewhere at all and team Picazzy has taken care of nitty-grities of user needs like photo editing and basic filters.

Picazzy is an outcome of three passionate entrepreneurs – Tarun and other 2 co-founders, joining hands after spending around 15 years in their respective careers, towards building useful products in a viable business framework. Two of them have deep roots into software development and delivery, while one of them is a core marketeer with rich experience in brand management, media and advertising. Their entrepreneurial instincts have kept intrigued on multiple product ideas and business models over the past many years, and they stumbled upon this concept of enriching story telling experiences, something that not only is required in our interactions with friends and family, but is exceedingly critical in business communication as well – and has infinite potential.

The core idea is to bring high end photo effects which are unique and fresh on peoples own mobile for free and easy to use which till date was only possible using licensed Photoshop in editing studios. Everyone can be what they wish to be. A self-made photographer is no longer just a dream. Advanced photo-effects (photoshops for a lay man) which only professionals could create are now just a few clicks away. This online free photo-edit app is a new sensation for all the global netizens.

These three musketeers have got some extremely useful feedback from their users through reviews and interactions, which has helped them to make Picazzy 2.0 much more user friendly and simple. They have already tied up with some of the credible and well known events and brands in India and are in talks with some of the global events and brands for partnerships.

Pinkathon – It is a 10K all women’s run organized by Maximus Events. The event is organized in over 10 cities all across India. Pinkathon is focused on women’s fitness & health; specifically aiming at breast cancer awareness and overlooking the barriers of age, social & economic groups. It is the seed of change. It is founded by Mr Milind Soman and Ms. Reema Sanghvi. Picazzy is the proud selfie partner with Pinkathon.

 

Wishing you all the best from IndianCEO.

Exclusive: Picazzy – No Seed-Funding Indian Startup