Kalaage gets an undisclosed seed fund from Rajasthan angel Innovator’s Network (RAIN). Kalaage was started by Raghav Sharma , Ravi Piplani and Himanshu Agarwal in November 2014 and the model with publications came alive in September 2015.This is a digital platform that connect content writers with publishers. Getting regular original content by publishers has been made easy with this platform. While content specialist/writers need a platform to publish their work. Kalaage creates a win-win situation for both.
Mahavir Sharma, co-founder of RAIN lead the round and said “It gives me immense pleasure on behalf of RAIN to invest in path breaking ideas and enterprises. I feel Kalaage is one such idea and has a huge potential to not only grow but provide a unique platform to writers and publications”.
The funding amount would be used to develop technology and help to reach publication and communities in North America. Presently they are expanding in South Asia only. Kalaage claims to have 3000 writers and 1000 readers and 1500 articles/works have been uploaded so far.
Raghav Sharma, co-founder at Kalaage says that “It was a very challenging market to enter, print and publishing, and initially people were not at all getting the concept. But our users and publications were loving it and that is what made us reach this far.”
Currently publishers hire content writers on part time and freelance bases from social media groups and referrals. Kalaage gives option to publishers to pick content rather than a content writer. This model works well for publishers and writers. But not sure whether the writers name is displayed along with the content. If the name is not displayed than the credit will not go to the writer. There are other cheaper platforms that can help publishers with content, one of them is FiveR that gives publishers freedom to make content specialist write anything they want. More Startup News