Doormint shuts shops in all cities and sends email to customers
Mumbai based laundry services startup Doormint shuts shop as of 19th September 2016.
This was started by IIT alumni Abhinav Agarwal, Naman Lahoty, and Piyush Ranjan in 2014. Initially there were into home based services like providing electricians, plumbers, etc. They later moved into the Laundry industry since this is an unorganized market and there was lot of potential as per secondary research.
An email from Abhinav on behalf of the whole team was sent to the customer reporting the shutdown of operations. As per the email Doormint processed more than 1 Lakh orders and 12 Lakh clothes. Their average turn around to process an order was 3 days.
Huge costs were involved in processing, pick and drop, and packaging the clothes. Doormint was not able to make profits out of their operations and they decided to shut shop before they ran out of funds.
Below is the email send to customers.
We reported Doormint shutdown initiation on July 28th, but the team tweeted to us on August 9th that they will be back in few days after some changes. .
@IndianCeoNews We have not shut down, but are going captive! We shall be back in few weeks after the necessary arrangements/changes are made
— DoorMint (@DoorMint_Talk) August 9, 2016
This time we are sure of their shut down since they sent an email of their update to their customers.
PK , CEO of PKC Laundries says that this industry is profitable provided
- Quality of service is maintained
- There is huge volume of business
- Customer requests are taken seriously
Doormint raised more than $3 Million in total from VCs. It is sad to see that Doormint shutdown, especially when it has a good customer feedback. Customer have given good review of this startup on twitter.
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